Tag: Examples
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How to use citations in your research
According to Jenkins (2006), “convergence culture represents a shift in the relations between media and culture, as consumers take control of the flow of media” (p. 2). In her book The Presentation of Self in Everyday Life, Goffman (1959) discusses the ways in which individuals present themselves to others in social interactions. As Jenkins (2006)…
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Examples of Measurement Tools
In media studies, it is important to choose the appropriate measurement tools to gather data on attitudes, perceptions, brain activity, and arousal. Here are some potential measurement tools that can be used to gather data in each of these areas: In conclusion, there are a variety of potential measurement tools that can be used in…